AI Context Bridge for HubSpot
Ask Questions in plain English. Get Answers, Reports, Dashboard.
Your HubSpot data speaks AI now. Turn any ChatGPT or Claude conversation into a powerful analytics session — no SQL, no dashboards, no waiting for reports.
Connect your HubSpot portal via DataLabs.store MCP (Model Context Protocol) and get instant explanations for anything happening in your business.
Your Data Already Knows The Answers
Stop staring at dashboards trying to figure out what changed. Ask your ChatGPT or Claude – like you're chatting with a colleague over coffee.
See It In Action On Our Demo Portal
Set your own portal aside for now – we've built an easy way to experience the solution firsthand. Give the URL to your Claude or ChatGPT and see what it reveals about a business you've never heard of. Imagine the insights it'll uncover for the business you live and breathe every day.
You Know Something Changed. But What? And Why?
Business doesn't stand still. Things shift. Metrics move. But traditional reports just show you the numbers – they don't explain the story behind them:
"Our win rate dropped 40% last month – what happened?"
"We restructured the sales team in Q2 – did it actually help?"
"Conversion rates are down in the Northeast – is it seasonal or something else?"
"Deal velocity slowed after we changed our pricing – coincidence?"
You're looking at reports trying to spot patterns you don't even know you're looking for. You know something is off, but you can't put your finger on it.
What if you could just ask – and get the answer instantly?
Makes Your AI Explain, Not Just Report
DataLabs AI Context Bridge doesn't just answer your questions—it helps you understand what's actually going on. Give Claude or ChatGPT access to your complete HubSpot data, and let it walk you through the patterns, connections, and insights that make sense of your business.
Instead of building reports, just chat:
You: "Our win rate dropped from 35% to 18% last month. Why?"
Claude: "I looked through your closed deals. The drop connects to three things: 1) 60% of lost deals came from a single lead source that started sending lower-quality leads in mid-September, 2) Your average deal size increased 40% which historically lowers your close rate, 3) Two of your top reps were on vacation the same week. Here's the breakdown..."
You: "We restructured HR last quarter. How did it affect the business?"
ChatGPT: "Comparing Q3 to Q4 after the restructure: Employee-related support tickets dropped 42%, new hire onboarding time decreased from 6 weeks to 3.5 weeks, and internal tool adoption went up 28%. The restructure appears to have worked. Want me to break down the impact by department?"
No reports. No guesswork. Just casual conversations that give you the full picture.
How It Works (Simple 3-Step)
1. Connect in Minutes
Secure OAuth connection to your HubSpot account. We replicate your data into a structured SQL database so AI can make sense of it instantly.
2. AI Learns Your Business Context
Our MCP server gives AI complete understanding of your data model – every relationship, every metric, every custom field. It knows what connects to what and what each field means in your business.
3. Start Chatting
Open ChatGPT or Claude, ask what happened and why. The AI looks through patterns across your entire CRM, connects the dots, and explains what it found in plain English.
See our Quick Connection Guide for more details.
Want more details?
See the in-depth overviewWhy This Changes Everything
Traditional Analytics Shows You WHAT. AI Explains WHY.
Traditional BI tools are good at showing you what happened:
But they can't tell you WHY. So you stare at dashboards, squint at charts, and try to connect dots manually.
With AI Context Bridge:
✅ AI explores correlations across your entire CRM
✅ Spots patterns you wouldn't think to look for
✅ Explains causation, not just correlation
✅ Follows threads through multiple data points naturally
✅ Answers follow-up questions like you're having a conversation
This is like having a colleague who:
Already knows your entire business history
Can look through millions of data points in seconds
Actually explains what they found, not just shows numbers
Always available for a quick chat
Keeps explaining until it clicks
Real Conversations People Actually Have
For Sales Leaders:
"Our pipeline value is up 30% but conversion is down. What's going on? Are we chasing the wrong deals?"
For RevOps:
"Deal cycle time increased from 45 to 67 days. Walk me through what changed – is it the deals, the process, or the team?"
For Customer Success:
"Churn doubled this quarter. Which customer segments are we losing and what do they have in common?"
For Marketing:
"We shifted budget from paid to content in Q3. Did it work? Show me lead quality changes, not just volume."
For Executives:
"Something feels off with our growth trajectory. Help me understand what's working, what's not, and what we should be paying attention to."
Technical Excellence
Built on Solid Foundations
🏗️ Enterprise-Grade Data Architecture
Full HubSpot data replication to Microsoft SQL Server
Maintains complete referential integrity
Updates at your chosen cadence (hourly to daily based on plan)
🧠 Intelligent Context Layer
AI understands your complete data model and business semantics
Automatic relationship mapping across all objects
Knows what fields mean in your business, not just technical names
⚡ Blazing Fast
SQL backend means complex analysis finishes in seconds
No API rate limits slowing down multi-table lookups
Can scan millions of records to spot patterns
🔌 Universal Compatibility
Works with ChatGPT (Plus or Pro)
Works with Claude (all plans)
Standard MCP protocol – future-proof for new AI tools
See the DatabaseThis Is Just the Beginning
Today: Ask what happened and why
Tomorrow:
AI that taps you on the shoulder: "Hey, noticed something interesting in your pipeline..."
Predictive insights: "Based on current patterns, here's what's likely next quarter"
Automatic explanations: AI figures out what changed before you even ask
Cross-platform intelligence: Connecting patterns across HubSpot, Salesforce, your data warehouse
The future of business intelligence isn't dashboards – it's having casual conversations with AI that actually gets your business.